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Wednesday, August 08, 2007

One of these things is not the like other...


Those lobbyists pack a powerful punch here. There is no messaging on the cigarette packets, no lurid photos...and all of the quit campaigns are funded by charities and non-profits, not the government. Though you can't smoke anywhere inside, which is one step in the right direction.
One thing I've noticed with outdoor advertising here is that there are many billboards that are completely in Spanish. Whole subway carriages will carry an ad campaign for say, Budweiser, and all the ads are en espanol. Spanish truly is the second language of this country, though a lot of senators seem to be in denial about it. My Coffeebreak Spanish podcast lessons continue, though slowly. Hasta luego, amigos.

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